PODS
Publishing OnDemand Solutions
Hardcover/Softcover Books have primarily become – brutally speaking — showpiece items. It’s nothing new; decades ago the “Coffee Table Book” spurred the popularity of cooking and travel publications. With the dominance of streaming media platforms Netflix, Apple+ TV, and YouTube, it’s an inevitable reality that writers and content producers need to acknowledge.
The key to showpiece publications is high-quality print production at an affordable price, and content that is strategically conversation friendly. These books are meant to be seen, discussed, and shared.
Like Fashion-Lifestyle Magazines and Cookbooks by Chef Personalities. And as such, GrindGrub’s theWriteFood and theWriteWork series.
thewritefood
creative lab / incubator
BRANDED CONTENT & COMMERCIALS
- Howard Hughes: Navigator
- Sharp Anniversary Share
- Philips Airfryer Series
- The Aristocrat: Joe Reyes
- Kraft Foods
- Virgin Atlantic: Virgin Vacations
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DOCUMENTARIES
- Response Initiative
- SARS
- TB
- Bird Flu
- West Nile Virus
- Swine Flu
- Supertyphoon Ondoy
- Hurricane Katrina
- MRSA
- PODS
- #CoastalFare (2025)
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GAMING
- Patient Zero
- CDC and DHHS
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COMMUNICATION CAMPAIGNS
- Milk Mustache
- Pork: The Other White Meat
- Send a Scope Kiss
- Chase Corporate Challenge
- Jeep Cherokee
- The Burger Wars (Burger King vs McDonald’s)
- 365ph (2024-25)
- American Robotech (2024-25)
- Strong Republic — In Development
- Robots365 — In Development
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FICTION, NON-FICTION
- Warpath by Czar Viriña
- #CoastalFare by Taylor Burr Viriña (2025)
- TVchef by Taylor Burr Viriña — In Development
- Train by Maro Estores Viriña (2025)
- Plane by Maro Estores Viriña — In Development
• 2023-24 SEASONS •
FEATURED/WRITERS
- Taylor Burr Viriña is an award-winning Executive Chef (Food+Wine Houston, Taste of the Town) and 2024 Michelin Key awardee for his work for Faraway Hotel – Martha’s Vineyard. As a working student at New York Film Academy and in Japan, he did production at Dixon Creative (Hollywood) for PromaxBDA. After getting some much appreciated career advice from Anthony Bourdain, Taylor joined Howard Hughes and has produced campaigns at Robards, Hyatt, Hilton, and most recently Faraway Hotels. • tv@maximoviola.com
- Maro Estores Viriña is a Technology and Communications executive with over 14 years handling global brands AMEX Travel, Expedia, Flight Centre, and Orbitz. As a sales and customer experience manager, she has trained over 2000 agents for the world’s top BPO firms. • maro@365ph.live
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